# Heuretic is a better word than innovation The term innovation has a lot of baggage attached to it. Especially around impact. Me cutting my hair in a different way than everybody else and being weird is not an innovation. If everybody in the world copies that haircut, it’s probably an innovation. Heuretic is a baggage-free term. Let’s try to keep it that way. (Other options are [epheuresis](https://twitter.com/irinimalliaraki/status/1253723033942011904) and [kainotomia](https://twitter.com/irinimalliaraki/status/1253732291484045314) but I like heuretic better Heuretica are nodes in the [[§Tech Tree Model of Heuretics]] Originally from [[Anton Howes]] : [Dr Anton Howes on Twitter: “I often think about alternative words for inventor or innovation, especially as each comes with their own baggage. One I hadn’t seen before, from the 17thC: heuretics / heuretica. Meaning the “art of invention, teaching how to find the new, and to judge the old”.”](https://twitter.com/antonhowes/status/1252638141577662482)