# Frontier technology cares less about geographic markets People buy precision products from Germany from all over the world because they’re the only people who can make it. The more frontier a technology is, the less geography matters. Imagine an extreme scenario where only one person knows how to make teleporters and it will be years before anybody else can figure out how to make them - does it matter where they are? [[When someone talks about geographic markets for a product, they’re implicitly talking about either cultural or regulatory constraints]] Because [[Frontier technology relaxes constraints that have never been relaxed before]] it has at least some value to anybody in the world. Of course, [[A technology’s value is relative to the amount of value it unlocks]] so that value will still vary around the world. That value distribution should have less to do with culture Frontier technology often focuses more on technical capabilities than “product” so ‘localization’ matters less. Frontier technology can usually only happen because of a non-human Why now. [[There are actually a very small number of reasons for clear “why now”]] <!-- #evergreen --> [Web URL for this note](http://notes.benjaminreinhardt.com/Frontier+technology+cares+less+about+geographic+markets) [Comment on this note](http://via.hypothes.is/http://notes.benjaminreinhardt.com/Frontier+technology+cares+less+about+geographic+markets)